
Too sexy for his robe: this offending Sporting Index ad has been prohibited by the ASA as likely to cause offense to ‘a significant quantity of Christians.’
The united kingdom’s Advertising Standards Authority (ASA) has prohibited a Sporting Index World Cup print ad, labeling it ‘seriously offensive’ and slamming it for connecting gambling to prowess that is sexual. The ad that is offending an image of Rio de Janeiro’s Christ the Redeemer statue which had been changed to show Christ holding a bottle of champagne with a bikini-clad woman draped around him. The words ‘There ‘s a more exciting side to Brazil’ showed up at the bottom of the page, while additional text offered £500 in free bets.
The ASA was busy launching an investigation after receiving 25 complaints about the ad, which appeared in the City AM and Racing Post newspapers while Paddy Power had its own way with the image at the Euro 2012 event. One associated with the complainants ended up being the Christian organization Evangelical Alliance, which claimed that the ad was more likely to cause widespread offense.
Connect to Sexual Aptitude
In its defense, displaying Index stated that the imagery had been opted for that it had been digitally altered in a ‘light-hearted, humorous and cartoon-like means,’ that was deigned to underline Rio’s reputation as a ‘city of fun. because it represents Rio de Janeiro and not due to the spiritual significance, and added’
Towards the charge that the advertising connected gambling to intimate success, Sporting Index reemphasized its tongue-in-cheek nature and highlighted that fact that previous ASA rulings had acknowledged that it was possible to have attractive people in gambling ads without necessarily establishing a link to sexuality per se.
But, the ASA disagreed on all counts and ruled that the advertisements breached CAP Code rule 4.1, which relates to offensive advertising, as well as rule 16.3.8, on gambling, which bans the link between gambling and intimate success. Gambling advertising within the UK is heavily regulated by the Department of Culture, Media and Sport, as per the Gambling Act 2005, and might not contain content that is deemed to be socially irresponsible. Regulation 16.3.8 states that advertising may not ‘link gambling to seduction, sexual success or enhanced attractiveness.’
Appears just like Vegas. (Yes, we’re kidding. Standards of advertising offensiveness are virtually non-existent across the pond in Sin City.)
Serious Offense
‘We considered that general references to the statue so that you can highlight the positioning had been unlikely to cause offense because it might be clear in exactly what context the image was meant to be viewed,’ the ASA explained in its ruling. ‘Nonetheless, we considered that a depiction of Jesus together with supply around a woman that is largely undressed holding a champagne bottle and apparently celebrating a gambling win had been prone to cause offense to a substantial number of Christians, regardless of this humorous intention or sources to Rio de Janeiro and also the World Cup, because it depicted the person of Jesus in a context at chances with commonly held beliefs concerning the nature of Christ.’
The ASA also said that the link between gambling and intimate success was obviously established because of the implication that the statue ended up being celebrating a gambling win because of the woman, and because of the proximity of its hand to the woman’s bottom, which, it said, implied contact that is sexual.
Well, it is difficult to argue with that, isn’t it?
Displaying Index happens to be warned that it may not make use of the ad once more in its current form and it should avoid using imagery in the future that is likely to cause ‘serious or extensive offense.’
Rory McIlroy Wins PGA Championship and Fourth Major Title
Rory McIlroy has now won three straight golf that is professional, including two majors. (Image: David Cannon/Getty)
Rory McIlroy, despite his latest PGA championship win, might maybe not yet have the sort of worldwide fame that Tiger Woods generated in the very early part of his career. But with a few more incredible moments like the sort he produced on Sunday, McIlroy could be the next golfer to develop into a household name, even the type of that don’t stick to the sport.
Rory McIlroy originated from behind on the straight back nine at the Valhalla club to win the 2014 PGA Championship, his second right title that is major third straight tournament win. The triumph marked McIlroy’s fourth overall major championship name, making him the third-youngest player, of them costing only 25 years of age, to achieve that many major wins, behind only Woods and Jack Nicklaus.
A Sunday to consider
The win could be an one that is big the 25-year-old Northern Irish golfer no matter the circumstances, but the means it just happened could make it the stuff of legend. McIlroy has been red-hot in recent weeks, and went into Sunday in the lead just as before.
But a strong storm on Sunday delayed the beginning for the leaders, leaving the prospective that the tournament might spill over into Monday. Once the time did start for Rory, he got off to a shaky start: an early bogey combined with great play by Phil Mickelson, Rickie Fowler and Henrik Stenson left him three shots behind heading into the final nine holes associated with the tournament.
However the race wasn’t over yet, and McIlroy put himself back into contention with an amazing eagle in the 10th hole. That paid off the deficit to one. And as other golfers started initially to err, McIlroy stayed steady. Mickelson dropped back with a late bogey to offer Rory the lead for good, and McIlroy extended that trigger two shots with a birdie regarding the seventeenth hole.
Darkness Adds Drama to Final Hole
Up two shots heading into the final hole is just a great destination to be, but there have been a few twists staying that threatened in order to make this a finish that is difficult. For one, the hole that is 18th Valhalla is a par five, meaning that a ‘safe’ par for McIlroy would still leave available the possibility that Fowler or Mickelson could tie him having an eagle.
But more threatening had been the undeniable fact that there wasn’t much daylight kept. The sun had set on the last four players, and while there had been still some light, it absolutely was the type or kind of conditions that professionals generally wouldn’t play in.
Still, the groups that are final on. McIlroy hit two shots that are bad begin the hole, while Mickelson left himself in contention by posting a birdie after narrowly missing a chip-in for eagle. After getting onto the green with his third shot, McIlroy could have called the round for darkness and come back the morning that is next wind up his potentially difficult putts. But he wanted to claim his triumph then and there, and a great putt that is first up a tap in to win the tournament within the dark.
McIlroy arrived into the PGA Championship since the favorite that is overwhelming win the tournament on the heels of their last two victories, though he was still paying 5-1 before the event began. By the final round, McIlroy ended up being paying less than also money, while Ricky Fowler was offering 5-1 and Mickelson was a 10-1 underdog to catch Rory and take his sixth title that is major.
NASCAR Racer Tony Stewart Kills Kevin Ward in Sprint Car
NASCAR driver Tony Stewart sat out Sunday’s race after striking and killing Kevin Ward with their car in a sprint-car race the night prior to. (Image: SportsBusinessDaily)
NASCAR motorist Tony Stewart is no stranger to debate, and he’s had dilemmas in sprint cars in the past. But none of these incidents were nearly as severe whilst the one that happened on Saturday, when Stewart hit Kevin Ward Jr. along with his car, killing the driver that is 20-year-old. The incident took place at a non-nascar race involving sprint cars in upstate New York during the Canandaigua Motorsports Park. It began having a crash in the lap that is previous by which Stewart’s car collided with Ward’s, giving Ward’s automobile right into a fence.
Ward Hit While Attempting to Confront Stewart
Ward, seemingly annoyed, walked out from his automobile onto the track because the other cars slowed down because of the caution banner following the accident. Ward seemed as though he wanted to confront Stewart, gesturing at his car as he arrived around the track.
But as Stewart passed by him, Ward seemed to be struck by the straight back right wheel of Stewart’s vehicle. Video appears to exhibit Ward being dragged within the wheel for a short distance. Rescue workers quickly came out to give Ward medical attention, nevertheless the driver was pronounced dead when he arrived at a local hospital.
Very nearly just after the incident had been reported, speculation began on whether or perhaps not Stewart could face any unlawful charges in connection with Ward’s death. Stewart includes a reputation for verbal and physical confrontations with other motorists, and while few, if any, commentators considered the concept that Stewart would ever hit a driver that is walking, there were concerns as to whether or perhaps not the NASCAR favorite had driven recklessly.
No Costs Filed Against Stewart
Up to now, it looks like authorities do not feel that this ended up being the situation, treating this as being a tragic accident. Sheriff Philip Povero has said that there is no evidence as of yet to support any criminal fees for Stewart. The local district lawyer is still reviewing the investigation, however, and testimony and video are being gathered by the sheriff’s division.
While Stewart considered rushing at Watkins Glen on Sunday, he ultimately bowed away from the competition, citing his state that is emotional in wake of Saturday’s incident.
The incident comes a 12 months after Stewart broke his right leg in another sprint-car competition in Iowa. That injury last year cost him the remaining of this NASCAR period. But that didn’t stop Stewart from returning back to sprint-car racing last month, when he won a race at the Tri-City Motor Speedway in Michigan.
This week has been on Ward’s tragic death, the incident may also have an impact on the race for NASCAR’s championship while the focus. There are just four races remaining before the sport’s playoff, a ten-race series known once the Chase for the Sprint Cup, starts.
At the moment, Stewart is currently in 22nd place in NASCAR’s points standings. He has maybe not yet qualified for the playoff, and with 12 regarding the 16 spots in the Chase having been reserved if you have won a race this season, it seems unlikely that he shall qualify on points. That means he would have to win one of the staying races in order to really have a opportunity to compete for a championship down the stretch.
Bookmakers don’t see Stewart as a favorite to win the championship, but they do not appear to believe this weekend’s events have affected his opportunities tremendously, either. At this time, sportsbooks have actually Stewart as about a 25-1 shot to win the 2014 Sprint Cup Championship, perhaps not too far removed from the 18-1 odds he opened the season at.